Builders FirstSource’s marketing, tracked daily.

The latest creative Builders FirstSource puts in front of shoppers — homepage and social — captured on the day each one changed.

Latest creative

As of September 10, 2026

Social
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What makes a window stand out? We joined Harry on a jobsite in Pacific Palisades to take a closer look at the @Pella_News Reserve Traditional collection in French Roast, a finish that brings timeless character and craftsmanship to the home. ☕ Watch the full walkthrough. https://t.co/XQ3vyfRBcv
Sep 10, 2026

What we track on Builders FirstSource

ShopVision captures the public marketing we see from Builders FirstSource every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 2 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to September 10, 2026.
Data types: HomepageSocial
Dataset: Live

Which channels does Builders FirstSource use?

All channels

Social is Builders FirstSource's most-used channel. Jump to a channel below, or read straight down.

Social130
Homepage85

Builders FirstSource homepage updates

85 captured

Cadence

~6.3/ wk

Last 30 days

▼ 10%· vs prior 30d

Builders FirstSource's competitive set

Benchmark on the same fields

Builders FirstSource’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Builders FirstSource

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