What did Brooks Brothers do on Black Friday?
On November 28, 2025, Brooks Brothers ran up to 30% off sitewide, via "Discount." Independently captured from brooksbrothers.com — not aggregator copy.
The offer on the day
BROOKSBROTHERS.COM
Homepage · captured Nov 30, 2025
30% off sitewide plus an extra 10% off
30%
Depth on the day
Depth on the day
30%
▼ -4 pts · vs its active-promo avg
Vs discounters
-14 pts
▼ below avg · 44% among discounters
- Headline offer
- 30% off sitewide plus an extra 10% off
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online, in-store
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat Brooks Brothers ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Brooks Brothers homepage updates
Brooks Brothers homepage updates capture
Captured Nov 30, 2025.
Brooks Brothers on email
FINAL HOURS for 30% off sitewide + an extra 10% off
Captured Nov 30, 2025.
Brooks Brothers on paid media
30% Off Sitewide
Captured Nov 30, 2025.
Brooks Brothers on social
Sweater season hits different on Black Friday, especially when it’s a quarter-zip. Sip your matcha, shop the classics.
Captured Nov 28, 2025.
Wholesale and marketplace assets withheld
Brooks Brothers's competitive set
Benchmark on the same fieldsBrooks Brothers’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
J. PRESSjpressonline.com
Paul Stuartpaulstuart.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Brooks Brothers on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Brooks Brothers.
What teams ask about Black Friday 2025
Answered from our data- Does Brooks Brothers offer Black Friday discounts?
- Yes — on November 28, 2025, Brooks Brothers ran 30% off sitewide plus an extra 10% off.
- How deep was Brooks Brothers's Black Friday discount?
- Brooks Brothers's peak Black Friday 2025 discount was 30%. — 14 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Brooks Brothers use for Black Friday?
- Brooks Brothers ran Black Friday 2025 as "Discount."
- Was Brooks Brothers's Black Friday discount sitewide or limited to select items?
- Brooks Brothers's Black Friday 2025 discount was sitewide.
- Is Brooks Brothers's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Brooks Brothers use for Black Friday?
- Brooks Brothers's Black Friday 2025 offer was eligible on: online, in-store.