What did Brilliant Earth do on Black Friday?
Brilliant Earth's Black Friday 2025 record, as captured on November 28, 2025. Independently captured from brilliantearth.com — not aggregator copy.
The offer on the day
BRILLIANTEARTH.COM
Homepage · captured Nov 30, 2025
Free 1/2 Carat Lab Studs on orders $1,000+
- Headline offer
- Free 1/2 Carat Lab Studs on orders $1,000+
- Mechanic
- Gift with Purchase
- Scope
- —
- Where it ran
- —
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat Brilliant Earth ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Brilliant Earth homepage updates
Brilliant Earth homepage updates capture
Captured Nov 30, 2025.
Brilliant Earth on email
Cyber Monday won’t last long
Captured Nov 30, 2025.
Brilliant Earth on paid media
Brilliant Earth, Inc.
Captured Nov 30, 2025.
Brilliant Earth on social
Are you saying YES this holiday season?
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Brilliant Earth's competitive set
Benchmark on the same fieldsBrilliant Earth’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Rare Caratrarecarat.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Brilliant Earth on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Brilliant Earth.
What teams ask about Black Friday 2025
Answered from our data- Does Brilliant Earth offer Black Friday discounts?
- Yes — on November 28, 2025, Brilliant Earth ran Free 1/2 Carat Lab Studs on orders $1,000+.
- How deep was Brilliant Earth's Black Friday discount?
- No discount depth was captured for Brilliant Earth on November 28, 2025.
- What promotional mechanic did Brilliant Earth use for Black Friday?
- Brilliant Earth ran Black Friday 2025 as "Gift with Purchase."
- Was Brilliant Earth's Black Friday discount sitewide or limited to select items?
- The discount's scope (sitewide vs. select) was not captured.
- Is Brilliant Earth's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Brilliant Earth use for Black Friday?
- The channels Brilliant Earth's Black Friday offer ran on were not captured.