Blueair’s marketing, tracked daily.
The latest creative Blueair puts in front of shoppers — homepage, email, social and sms — captured on the day each one changed.
What we track on Blueair
ShopVision captures the public marketing we see from Blueair every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailSocialSMS
- Dataset
- Live
Which channels does Blueair use?
All channelsSocial is Blueair's most-used channel. Jump to a channel below, or read straight down.
Blueair homepage updates
83 capturedCadence
~6.5/ wk
Last 30 days
28
▼ 7%· vs prior 30d
Blueair on email
50 capturedCadence
~3.5/ wk
Last 30 days
15
▼ 6%· vs prior 30d
Clean air for every room, every season 🍂
Sep 20, 2026
Back in stock, but not for long 🚨
Sep 19, 2026
30 years looks good on us 🎂
Sep 17, 2026
It's heating up again... We've got you covered 😎
Sep 16, 2026
Not just a summer fan 🆒
Sep 13, 2026
It's back... and better than ever 🤩
Sep 12, 2026
We couldn't say goodbye yet 💙
Sep 8, 2026
Still time to save up to 60% 🚨
Sep 7, 2026
Don't miss these deals! Sale ends tomorrow ⌛
Sep 6, 2026
Not sure which air purifier is perfect for your space?
Sep 5, 2026
Up to 60% off starts now ⚡
Sep 3, 2026
Health starts with air
Sep 2, 2026
Blueair on sms
18 capturedCadence
~1.2/ wk
Last 30 days
5
—· vs prior 30d
Promotional history, record by record
203 records · latest 1 shown202 more offers sit before Sep 24, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Blueair's competitive set
Benchmark on the same fieldsBlueair’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Cowaymegacowaymega.com
Winix America Incwinixamerica.com
IQAiriqair.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Blueair on social
171 capturedCadence
~11/ wk
Last 30 days
47
Top platform
Instagram
One less thing to think about in a house full of pets, especially when Blue Signature Medium lets you check in from the app. 📱🐾
Sep 25, 2026 · Tiktok
From winding down to waking up, the Sleep Collection supports every part of your routine 😴✨ The DreamWell™ Humidifier adds up to 48 hours of mess-free moisture with 360° InvisibleMist™ technology. Mini Restful™ pairs whisper-quiet air purification with a personalized sunrise alarm, while CoolDrift™ delivers ultra-quiet airflow, 3D oscillation and an eight-hour Night Mode. Which one would make the biggest difference in your sleep routine?
Sep 24, 2026 · Facebook
The #AlwaysCool has quickly become a post-workout essential for @lemonandlucy and her partner. 💨 It’s the perfect pocket size to throw in both gym bags for that very necessary cool down after a sweaty summer workout, then prop up while getting ready, working at the desk, or anytime they need a little extra airflow.
Sep 23, 2026 · Tiktok
You walk in and immediately know this person has cancelled plans to stay home before. Homebodies, you get it. 😌
Sep 22, 2026 · Tiktok
Time for a filter swap? The EcoLast filter is back for the Blue Pure 211i Max. Made with natural wool and USDA Certified 100% Biobased materials, it helps you go longer between replacements.
Sep 20, 2026 · Instagram
GIVEBACK GIVEAWAY! 💙 In honor of 30 years of creating healthier spaces, we’re celebrating with a chance to bring a little more wellbeing into your everyday. Enter for a chance to win the NEW Blueair limited-edition anniversary collection and create a space that feels as good as it looks. Here’s to 30 years of helping you feel your best in their space, and to shaping what’s next. ✨ To enter: 1️⃣ Follow @blueairus 2️⃣ Like this post 3️⃣ Tag a friend You could win: • Mini DreamWell Humidifier, Aurora Blush • AlwaysCool Portable Handheld Fan, Midsommar Blue • Blue Pure Mini Max, Lavender Haze Good luck! 💙 NO PURCHASE NECESSARY. Void where prohibited. The Blueair Giveback Giveaway is sponsored by Blueair. Open to legal residents of the 50 U.S. & D.C., 18+. Begins when this post goes live on 9/18/26 and ends at 11:59 p.m. ET on 9/25/26. See official rules via the link in bio. This promotion is in no way sponsored, endorsed, administered by, or associated with Instagram.
Sep 18, 2026 · Instagram
Three decades later, Blueair’s mission remains the same: creating healthier spaces that help people feel better every day. 💙 Inspired by the colors, landscapes and rituals of Sweden, the limited-edition 30 Year Collection reimagines three favorites: - Blue Pure Mini Max Auto in Lavendeldimma, inspired by the calm of slowing down - AlwaysCool™ in Svalka, inspired by long Swedish summer days - Mini DreamWell™ in Norrskensrosa, inspired by the soft pink glow of the Northern Lights Three nature-inspired colors designed to bring cleaner air, personalized comfort and a better bedtime into everyday life.
Sep 17, 2026 · Facebook
A real treat when it comes to a September heat wave. 🧊🍦
Sep 16, 2026 · Instagram
Another amazing run in New York🎾 From reaching the US Open semifinals to an incredible run on tour, we’re proud to support @Jessica Pegula through every match and milestone. What a journey it’s been. Very proud of you, Jessie! 💙
Sep 15, 2026 · Tiktok
@eatwithbonnie_ anti-burnout routine starts before the workday. ☀️ Early mornings, plenty of hydration, a non-negotiable walk, and the AlwaysCool in hand so she begins her day feeling hydrated, fueled, and cool. 💨
Sep 14, 2026 · Instagram
Can one fan really reach the whole room? @Tyler put the Pedestal Fan to the test, and the answer was pretty clear 💨
Sep 13, 2026 · Tiktok
@allykrol is staying ahead of dry skin season. The 2-in-1 Pro Purify + Humidify helps purify and add moisture to her space, making dry air one less thing to worry about. 💙
Sep 12, 2026 · Instagram