Birkenstock’s marketing, tracked daily.
The latest creative Birkenstock puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Birkenstock
ShopVision captures the public marketing we see from Birkenstock every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 3, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Birkenstock use?
All channelsPaid media is Birkenstock's most-used channel. Jump to a channel below, or read straight down.
Birkenstock homepage updates
87 capturedBirkenstock on email
89 captured
What’s new for fall? Start with these.
Sep 3, 2026

See it styled: Amsterdam Wrapped
Sep 2, 2026

Catch the last glimmer of summer
Sep 1, 2026

Meet Pepper: A new fall color with heat
Aug 31, 2026

Boston and Arizona, buckled up differently
Aug 30, 2026

August Last Chance sale styles are leaving soon
Aug 28, 2026

More ways to wear Habana
Aug 27, 2026

The Fall Clog Collection
Aug 26, 2026

One last splash: Water-ready sandals starting at $49.95
Aug 25, 2026

Your new fall ballet flats are here
Aug 24, 2026

Take a look, your fall reset starts here
Aug 23, 2026

Up to 40% Off Coastal Colors
Aug 22, 2026
Birkenstock on paid media
400 captured
Say Hello to Blair
Sep 3, 2026 · Meta

Discover this season's new designs along with favorite classics! Members enjoy Free Shipping.
Aug 31, 2026 · Meta

Aug 30, 2026 · Meta

The fall sneakers you won’t have to think twice about. Birkenstock VIPs enjoy free shipping.
Aug 27, 2026 · Meta

Rinse-and-repeat sandals for your fall routine. Birkenstock VIPs enjoy free shipping.
Aug 26, 2026 · Meta

Summer Has Its Perks
Aug 25, 2026 · Meta

The Suede Keeps Going
Aug 24, 2026 · Meta

Discover this season's new designs along with favorite classics! Members enjoy Free Shipping.
Aug 20, 2026 · Meta
Promotional history, record by record
189 records · latest 5 shown184 more offers sit before Aug 31, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Birkenstock's competitive set
Benchmark on the same fieldsBirkenstock’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Birkenstock on social
97 capturedA few more Fall Collection snapshots from East LA.
Sep 3, 2026 · Pinterest
Somewhere between iced coffee and clog season. Fall in Echo Park.
Sep 2, 2026 · Pinterest
New Santa Clarita colors are here. Which color are you choosing?
Sep 1, 2026 · Pinterest
Amsterdam Wrapped in action
Aug 31, 2026 · Pinterest
Suede, uninterrupted. The new Amsterdam Wrapped clog up close.
Aug 30, 2026 · Pinterest
We’re riding out August in Surf Green. One nail color for the rest of summer. What’s yours?
Aug 29, 2026 · Pinterest
First the air changes, then your style. New colors, textures and pairs for the shift into fall.
Aug 27, 2026 · Pinterest
Fall in East LA’s Echo Park. The sun sticks around, the nights get cooler and getting dressed is more about easing in than changing everything at once. It’s why we shot our Fall Collection here: sandals for warm days, clogs for the cooler ones, and new colors that don’t care what the temperature does.
Aug 26, 2026 · Instagram
Made more than memories in Montauk. 🪢 Thanks for creating with us at The Crow’s Nest alongside our friends @sunnymelet, @arielgordonjewelry and @honestlywtf.
Aug 25, 2026 · Pinterest
Meet us in Montauk. We’re ending summer with @sunnymelet, owner of @prelovedmtk. Join us at Crow’s Nest on August 23 for a special customization workshop with Knotty Rope Kit creators @arielgordonjewelry + @honestlywtf. RSVP via the link in our bio.
Aug 22, 2026 · Pinterest
Light, waterproof, made to move. The Honolulu keeps its shape and signature footbed through salt air, spilled drinks, and everything summer brings. #BIRKENSTOCK #BIRKENSTOCKHonolulu
Aug 21, 2026 · Facebook
From the warm welcome to the good times shared, we couldn’t have asked for a better start in Boulder. Thanks for making us feel right at home. Come by and say hello anytime! 👋
Aug 19, 2026 · Pinterest