BARK’s marketing, tracked daily.
The latest creative BARK puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on BARK
ShopVision captures the public marketing we see from BARK every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 4, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does BARK use?
All channelsPaid media is BARK's most-used channel. Jump to a channel below, or read straight down.
BARK homepage updates
174 capturedBARK on email
94 captured
The verdict is in ⚖️🔨 Your dog wins.
Sep 4, 2026

Sorry, We Accidentally Gave You More Toys
Sep 3, 2026

Your Complimentary Dog Bed Is Here
Sep 2, 2026

📩 VIP, Your $144 bonus is here
Sep 1, 2026

Make the end of summer count 🌊
Aug 29, 2026

Noooo, the Funboy Water Toys are almost gone
Aug 28, 2026

psst. Tell your dog we said Happy National Dog Day 👋
Aug 26, 2026

What age do kids first see explicit content? 🔒
Aug 25, 2026

It's here, a complimentary gift in every delivery
Aug 23, 2026

Mickey & Friends is now at BARK ✨
Aug 22, 2026

Built for picky eaters and power chewers alike
Aug 21, 2026

Final Notice: The floor is being replaced 👀
Aug 19, 2026
BARK on paid media
400 captured
Jun 25, 2026 · Meta

Jun 23, 2026 · Meta

Jun 22, 2026 · Meta

Jun 18, 2026 · Meta

Jun 17, 2026 · Meta

Jun 16, 2026 · Meta

Jun 15, 2026 · Meta

Jun 12, 2026 · Meta

If minor inconveniences had a soundtrack, this would be it 😂 while I love being able to text and talk to my daughter whenever I need to, I know I can’t keep up with every little thing going on in her world. That’s why I love the Bark Phone @barktechnologies It works as a first line of defense, monitoring content and sending alerts for things like mental health concerns, bullying, online predators & more, so parents can stay in the know! It gives me such peace of mind knowing I have a second set of eyes helping me keep my daughter safe 🤳🤍
Jun 11, 2026 · Meta

Oh, you thought I was just checking texts? Lol, no. I’m making sure the phone doesn’t turn into a parent-free zone. Even without social media, phones become the hub for everything—friends, shows, memes, group chats, you name it. With @barktechnologies, I don’t have to interrogate anyone at dinner just to find out what’s going on. I can actually start a real conversation about their world because I’m not guessing. And when kids know upfront what’s being monitored, it’s not a privacy issue. It’s a safety net. Parenting doesn’t stop at the lock screen. #parenting #digitalsafety #teensandtech #bark
Jun 10, 2026 · Meta

Jun 9, 2026 · Meta
BARK on sms
66 capturedPromotional history, record by record
216 records · latest 5 shown211 more offers sit before Sep 2, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
BARK's competitive set
Benchmark on the same fieldsBARK’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
BARK on social
103 capturedWe all know someone who needs the cone more than their dog. NAME THEM 👇 https://t.co/AMiWHKdoF2
Sep 4, 2026 · X
Your dog is not a baby. THEY’RE 43. So we teamed up with @LiquidDeath and made them a new role model. Meet Ram Chop. He likes stealing socks, heavy metal and sniffing butts. BARK × LIQUID DEATH IS HERE. https://t.co/nL7yFT5DdP
Sep 3, 2026 · X
EVEN GOOD BOYS GO BAD. 9.3 https://t.co/2kz308OdX9
Sep 2, 2026 · X
According to the lawsuit his family filed, in his most vulnerable moments, ChatGPT became the one voice Adam trusted most, and that voice didn’t tell him to reach out to the people who loved him. If your child uses AI chatbots, make sure you’re monitoring how they’re using them. They can be helpful tools, but without guardrails and oversight, they can lead kids down dark and dangerous paths. Bark can help monitor for signs of suicidal ideation and concerning AI conversations, so if something like this starts happening, you can be aware of it and step in.
Sep 1, 2026 · Instagram
You can tell your kid a hundred times that the internet has risks, but some things just hit different when your kid actually sees it for themselves. Childhood 2.0 is a free documentary full of real teens, parents, and experts talking honestly about what they've experienced online. Not actors, not hypotheticals, just real people telling the truth about their own lives. If you've said all the right things and still feel like it's not sinking in, this might be the thing that finally makes it click. 🎥 Free to watch on YouTube right now (Childhood 2.0 covers some heavier topics, so it’s always recommended that parents preview it first before watching with their kids.)
Aug 31, 2026 · Facebook
Your kid's coach wants an easy way to share videos and updates with the team. That's understandable. But "easy" and "safe" aren't the same thing. There are plenty of tools built specifically for team communication that don't require your kid to have a social media account just to participate. If a coach asks for Snapchat, it's fair to say no. It's also fair to ask what else is available. Most teams have more options than they realize, they just haven't been asked to look.
Aug 29, 2026 · Facebook
No parent wants to think about their child being groomed online. Trust me, I get it. But as a mom and online safety expert, I’m here to tell you that if you want to prevent the danger, you have to first be aware of how to spot it. The good news is, there are plenty of resources to help you become a proactive parent! You can find them linked in my bio. 🔗
Aug 28, 2026 · Facebook
“If you decide it is time for your kid's first phone, plenty more questions arise, starting with what kind of device makes the most sense… Taking the time to understand your options can help you choose a device that matches your child's current level of independence while leaving room to grow.”
Aug 27, 2026 · Facebook
“...you know who else has some issues with social media, screen time and the addictive nature of devices? Quite a few of the tech executives in Silicon Valley, at least when it comes to their own households.”
Aug 25, 2026 · Facebook
If you missed it, go watch Part 1 where I list the 6 apps with hidden chat features that need to be on your radar! Use these steps to stay proactive without living in fear and overwhelm: ✅ Before your kid gets a new app, use it for yourself and do a quick google search on the dangers. You need to see what it’s *actually* like, instead of just trusting what the app store says. ✅ Change the settings to private before letting your kid use it. ✅ Use parental controls that actually work (aka Bark) ✅ Talk to your kid about red flags. What are common phrases and behaviors predators will use to try to trick them? 👋 In part 3 I’m diving into the red flags YOU need to know so that you can stop a predatory situation if it has already started. 👀 Follow along so you don’t miss it!
Aug 23, 2026 · Facebook
I hear this all the time from parents: “Wait, *insert app their kid uses every day* has a chat feature?” The reality is, most apps do, even if it’s not obvious. Does this mean you shouldn’t let your kid on any app, ever, because a stranger may try to contact your kid? No. It just means you should be aware of where the dangers are and which apps pose the most risk so you can make informed decisions to help protect your child. Plus, there are parental controls you can use like Bark that will alert you to concerning chats and content. In part 2 I’m going over 5 practical steps you can take to help protect your kid from predators online. Follow me so you don’t miss it!
Aug 20, 2026 · Facebook
Your kids are watching how you use your phone a lot more closely than they're listening to your rules about theirs. Most of us know this on some level, and it can bring on a little wave of guilt. You start picturing all the times you glanced at a notification mid-conversation, or when “one sec” turned into ten minutes of scrolling. When it comes to modeling the tech habits you want your kid to have, here’s where to start: Know that you don't have to become a flawless, phone-free parent to change what your kids pick up from you. Researchers and pediatricians point to something a lot more doable: modeling the repair. When you catch yourself half-listening because you're mid-scroll, saying so out loud and putting the phone down teaches something a perfect track record never could, which is that it's never too late to notice and change unhealthy habits. In our latest blog we offer six more ideas in this spirit. Small, realistic habits every parent can start with, like briefly narrating what you're actually doing on your device, so your kid can tell the difference between you answering a quick email and you vanishing into an hour of Instagram. Check it out here: https://info.bark.us/4hE8b3y Parents, what's a tech habit you want to start modeling for your kid?
Aug 19, 2026 · Facebook