AYR’s marketing, tracked daily.
The latest creative AYR puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of November 10, 2026What we track on AYR
ShopVision captures the public marketing we see from AYR every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does AYR use?
All channelsEmail is AYR's most-used channel. Jump to a channel below, or read straight down.
AYR homepage updates
85 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
AYR on email
205 capturedCadence
~19/ wk
Last 30 days
80

YOU’VE ARRIVED
Nov 10, 2026

a superior long-sleeve
Nov 9, 2026

FEAR NOT THE DRIP 🍝 WASHABLE WOOL PANTS
Nov 8, 2026

WOOLLY MAMMOTH
Nov 7, 2026

STOKED
Nov 6, 2026

New | The Cashmere Rugby
Nov 5, 2026

the real deal
Nov 4, 2026

there goes my hero
Nov 3, 2026

there it goes...
Nov 2, 2026

If you check out now
Nov 1, 2026

don’t tell anyone but
Oct 31, 2026

one hell of a new jacket
Oct 30, 2026
AYR's competitive set
Benchmark on the same fieldsAYR’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
AYR on social
20 capturedCadence
~2.3/ wk
Last 30 days
10
▲ 67%· vs prior 30d
Top platform
Instagram
Last night at @indochinenyc with @ayr
Nov 10, 2026 · Instagram
Who is the AYR Girl? Fluent, of course. She has impeccable taste, a closet full of things she actually wears & a very good understanding of what works for her. She appreciates beautiful fabrics, interesting proportions & a great pair of jeans. She knows the difference between expensive & worth it, & has never confused a TikTok trend with personal style. But being an AYR Girl was never just about the clothes. It’s about having a sense of self. Knowing what you like, what matters to you & what’s worth investing in. Having opinions worth sharing, interests worth pursuing & a life that’s interesting for reasons that have nothing to do with your wardrobe. Maybe she’s the woman who knows every gallery opening downtown. Maybe she’s building a business, raising a family, making art or figuring out what’s next. She might be the best-dressed person in the room, but that’s rarely the most interesting thing about her. She’s interesting & interested. Because the AYR Girl isn’t defined by a certain wardrobe, neighborhood or social circle. She’s someone who knows herself, but is always curious about what’s next. Someone who has the confidence to make her own choices & the freedom to build a life entirely her own. And the thing about the AYR Girl? There’s more than one. On November 9, Fluent x @ayr is bringing a few of our favorites into the same room. Different women. Different stories. Very good company. Consider this your introduction. xx #fashionstyle #coolgirl #coolgirlstyle #fashiongoals #styletips
Nov 6, 2026 · Instagram
Italian textured cotton.
Nov 3, 2026 · Facebook
stacks.
Oct 27, 2026 · Instagram
New American Classics.
Oct 23, 2026 · Instagram
Italian wool, American-made belt & jeans, Peruvian pima tee.
Oct 21, 2026 · Instagram
American made.
Oct 19, 2026 · Instagram
Missed you.
Oct 16, 2026 · Instagram
last touch.
Oct 15, 2026 · Instagram
The Apollo Suit.
Oct 8, 2026 · Instagram
Liz in the Italian ponte Brava pant.
Oct 6, 2026 · Instagram
Summer forever.
Oct 2, 2026 · Instagram