What did Army & Air Force Exchange do on Black Friday?
On November 28, 2025, Army & Air Force Exchange ran up to 40% off on select items, via "Discount." Independently captured from shopmyexchange.com — not aggregator copy.
The offer on the day
SHOPMYEXCHANGE.COM
Homepage · captured Nov 30, 2025
40% off
40%
Depth on the day
Depth on the day
40%
▲ +20.2 pts · vs its active-promo avg
Vs discounters
-4 pts
▼ below avg · 44% among discounters
- Headline offer
- 40% off
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- —
- Eligible categories
- OLD NAVY
- Shipping
- —
What ran on each channel
2 channelsWhat Army & Air Force Exchange ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Army & Air Force Exchange homepage updates
Army & Air Force Exchange homepage updates capture
Captured Nov 30, 2025.
Army & Air Force Exchange on social
Catch these weekend-exclusive deals while you still can! ✨ Take an additional 15% off watches. ✨ Take an additional 10% off prestige and moderate handbags. ✨ Take an additional 20% off Costa, Oakley and Ray-Ban sunglasses. ✨ Take an additional 20% off fine and fashion jewelry. Check out more deals in-store and online at ShopMyExchange.com!
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Army & Air Force Exchange's competitive set
Benchmark on the same fieldsArmy & Air Force Exchange’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Official Site – ShopCGXshopcgx.com
GovXgovx.com
US Patriot Tacticaluspatriottactical.com
Amazon Kindle Direct Publishingkdp.amazon.com
TacticalGear.comtacticalgear.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Army & Air Force Exchange on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Army & Air Force Exchange.
What teams ask about Black Friday 2025
Answered from our data- Does Army & Air Force Exchange offer Black Friday discounts?
- Yes — on November 28, 2025, Army & Air Force Exchange ran 40% off.
- How deep was Army & Air Force Exchange's Black Friday discount?
- Army & Air Force Exchange's peak Black Friday 2025 discount was 40%. — 4 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Army & Air Force Exchange use for Black Friday?
- Army & Air Force Exchange ran Black Friday 2025 as "Discount."
- Was Army & Air Force Exchange's Black Friday discount sitewide or limited to select items?
- Army & Air Force Exchange's Black Friday 2025 discount was on select items.
- Is Army & Air Force Exchange's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Army & Air Force Exchange use for Black Friday?
- The channels Army & Air Force Exchange's Black Friday offer ran on were not captured.