What did 6pm do on Black Friday?
On November 28, 2025, 6pm ran up to 70% off on select items, via "Discount." Independently captured from 6pm.com — not aggregator copy.
The offer on the day
6PM.COM
Homepage · captured Nov 30, 2025
starting at 70% off
70%
Depth on the day
Depth on the day
70%
▼ -3.1 pts · vs its active-promo avg
Vs discounters
+26 pts
▲ above avg · 44% among discounters
- Headline offer
- starting at 70% off
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, in-store, app
- Eligible categories
- clothing
- Shipping
- —
What ran on each channel
1 channelsWhat 6pm ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
6pm homepage updates

6pm homepage updates capture
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
6pm's competitive set
Benchmark on the same fields6pm’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
6pm on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured 6pm.
What teams ask about Black Friday 2025
Answered from our data- Does 6pm offer Black Friday discounts?
- Yes — on November 28, 2025, 6pm ran starting at 70% off.
- How deep was 6pm's Black Friday discount?
- 6pm's peak Black Friday 2025 discount was 70%. — 26 points deeper than the average among brands that discounted that day.
- What promotional mechanic did 6pm use for Black Friday?
- 6pm ran Black Friday 2025 as "Discount."
- Was 6pm's Black Friday discount sitewide or limited to select items?
- 6pm's Black Friday 2025 discount was on select items.
- Is 6pm's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did 6pm use for Black Friday?
- 6pm's Black Friday 2025 offer was eligible on: online, in-store, app.